KuppingerCole's Advisory stands out due to our regular communication with vendors and key clients, providing us with in-depth insight into the issues and knowledge required to address real-world challenges.
Optimize your decision-making process with the most comprehensive and up-to-date market data available.
Compare solution offerings and follow predefined best practices or adapt them to the individual requirements of your company.
Configure your individual requirements to discover the ideal solution for your business.
Meet our team of analysts and advisors who are highly skilled and experienced professionals dedicated to helping you make informed decisions and achieve your goals.
Meet our business team committed to helping you achieve success. We understand that running a business can be challenging, but with the right team in your corner, anything is possible.
Reed has a history of defining new innovative products and taking them to market with his background in product management, marketing, sales, professional services, business development, and customer support. Recent roles include CMO roles at Genesys, ArcSight (public), and SeeBeyond (public). Prior to that he co-founded Vertical Networks, a Kleiner Perkins and Accel Partners funded company, and ran strategy and new business for eBay. He has a BS in electrical engineering from the University of Washington, an MS in electrical engineering from Caltech, and an MBA from Stanford.